Factors related to reduction in the consumption of fast food: application of the theory-based approaches

Background The Trans-Theoretical model (TTM) and Theory of Planned Behaviour (TPB) may be promising models for understanding and predicting reduction in the consumption of fast food. The aim of this study was to examine the applicability of the Trans-Theoretical model (TTM) and the additional predictive role of the subjective norms and perceived behavioural control in predicting reduction consumption of fast food in obese Iranian adolescent girls. Materials and Methods. A cross sectional study design was conducted among twelve randomly selected schools in Sabzevar, Iran from 2015 to 2017. Four hundred eighty five randomly selected students consented to participate in the study. Hierarchical regression models used to predict the role of important variables that can influence the reduction in the consumption of fast food among students. using SPSS version 22. Results Variables Perceived behavioural control (r=0.58, P<0.001), Subjective norms (r=0.51, P<0.001), self-efficacy (r=0.49, P<0.001), decisional balance (pros) (r=0.29, P<0.001), decisional balance (cons) (r=0.25, P<0.001), stage of change (r=0.38, P<0.001), were significantly and positively correlated while experiential processes of change (r=0.08, P=0.135) and behavioural processes of change (r=0.09, P=0.145), were not significant. Conclusions The study demonstrated that the TTM (except the experiential and behavioural processes of change) focusing on the perceived behavioural control and subjective norms are useful models for reduction in the consumption of fast food. Significance for public health The Ministries of Education and Public Health should cooperate in supporting the below-mentioned formal and non-formal school, family and community nutritional education and activities. Lastly, the Ministry of Public Health should conduct programmes with restaurant owners on healthy Iranian food and its hygienic presentation and promotion, to enhance their ability to compete with fast-food restaurants.

• Publication year

  2017

• Venue

  Journal of Public Health Research

• Publication date

  2017-09-21

• Fields of study

  Medicine, Psychology

• Identifiers
  DOI 10.4081/jphr.2017.832PMID 29071252PMCID 5641655
• External record

  Open on Semantic Scholar

• Source metadata

  Semantic Scholar, PubMed

• No claims are published for this paper.

• No concepts are published for this paper.

• Association between screen time and snack consumption in children and adolescents: The CASPIAN-IV study

  2017cited by this paper
• Determinants of overweight and obesity in the middle school students of Pakdasht city, Tehran province

  2014cited by this paper
• Socioeconomic status and dietary habits as predictors of home breakfast skipping in young women.

  2014cited by this paper
• Behavioral Stages of Change in Calorie Balanced Dietary Intake ; Effects of Decisional Balance and Self – Efficacy in Obese and Overweight Women

  2014cited by this paper
• Predicting exercise behaviour in Iranian college students: Utility of an integrated model of health behaviour based on the transtheoretical model and self-determination theory

  2013cited by this paper
• Fast Food Consumption, Quality of Diet, and Obesity among Isfahanian Adolescent Girls

  2012cited by this paper
• The theory of planned behaviour: Reactions and reflections

  2011cited by this paper
• Can knowledge alone predict vegetable and fruit consumption among adolescents? A transtheoretical model perspective.

  2011cited by this paper
• An Exploratory study of compliance with dietary recommendations among college students majoring in health-related disciplines: application of the transtheoretical model

  2011cited by this paper
• Determinants of fast-food consumption. An application of the Theory of Planned Behaviour.

  2011cited by this paper
• [Applying a "stage of behaviors change" model on nutrition intervention in farmers].

  2010cited by this paper
• The benefits and challenges of multiple health behavior change in research and in practice.

  2010cited by this paper
• DISTRIBUTION OF SMOKERS BY STAGES OF CHANGE OF SMOKING: A POPULATION BASED STUDY FROM BNDARABBASS, IRAN

  2009cited by this paper
• Determinants and Correlates of Junk Food Consumption among Students of the National University of “Kyiv-Mohyla Academy”

  2009cited by this paper
• Hygienic food handling behaviours. An application of the Theory of Planned Behaviour.

  2009cited by this paper
• Efficacy of an extended theory of planned behaviour model for predicting caterers' hand hygiene practices

  2008cited by this paper
• First Nationwide Survey of Prevalence of Overweight, Underweight, and Abdominal Obesity in Iranian Adults

  2007cited by this paper
• Thinness, overweight and obesity in a national sample of Iranian children and adolescents: CASPIAN Study.

  2007cited by this paper
• Is the CVI an acceptable indicator of content validity? Appraisal and recommendations.

  2007cited by this paper
• Weight-loss outcomes: a systematic review and meta-analysis of weight-loss clinical trials with a minimum 1-year follow-up.

  2007cited by this paper
• Constructing a TpB Questionnaire: Conceptual and Methodological Considerations

  2006cited by this paper
• Fast-food Habits, Weight Gain, and Insulin Resistance (the CARDIA Study): 15-Year Prospective Analysis

  2006cited by this paper
• Fast-food habits, weight gain, and insulin resistance (the CARDIA study): 15-year prospective analysis

  2005cited by this paper
• Trends in Overweight, Obesity and Central Fat Accumulation among Tehranian Adults between 1998–1999 and 2001–2002: Tehran Lipid and Glucose Study

  2005cited by this paper
• The transtheoretical model and exercise adherence: examining construct associations in later stages of change

  2005cited by this paper
• The importance of subjective norms for people who care what others think of them

  2005cited by this paper
• Application of the Transtheoretical Model to Health Education for Older Adults

  2004cited by this paper
• [Junk food consumption and child nutrition. Nutritional anthropological analysis].

  2004cited by this paper
• Efficacy of the Theory of Planned Behaviour: a meta-analytic review.

  2001cited by this paper
• Self-Efficacy As an Intermediate Outcome Variable in the Transtheoretical Model: Validation of a Measurement Model for Applications to Dietary Fat Reduction

  1999cited by this paper
• Reduction in cardiovascular disease risk factors: 6-month results from Project Active.

  1997cited by this paper
• The transtheoretical model and stages of change.

  1996cited by this paper

• Exploration of psychosocial and environmental factors that could improve the consumption of iron-rich foods among urban Senegalese adolescent girls

  2025cites this paper
• Effects of changes in residential fast-food outlet exposure on Body Mass Index change: longitudinal evidence from 92,211 Lifelines participants

  2024cites this paper
• Conceptualising the Drivers of Ultra-Processed Food Production and Consumption and Their Environmental Impacts: A Group Model-Building Exercise

  2023cites this paper
• Determinants of Fast-Food Consumption in Romania: An Application of the Theory of Planned Behavior

  2021cites this paper
• Prevalence of junk food consumption, overweight/obesity and self-rated health and fitness in high school adolescent girls: a cross sectional study in a deprived area of Qom

  2019cites this paper
• Connections between viewing media about President Trump's dietary habits and fast food consumption intentions: Political differences and implications for public health.

  2019cites this paper