Killing Hope with Good Intentions: The Effects of Consolation Prizes on Preference for Lottery Promotions

Dengfeng Yan,A. Muthukrishnan

Published 2014 in Journal of Marketing Research

ABSTRACT

No abstract is available for this paper.

PUBLICATION RECORD

CITATION MAP

EXTRACTION MAP

CLAIMS

  • No claims are published for this paper.

CONCEPTS

  • No concepts are published for this paper.

REFERENCES

Showing 1-32 of 32 references · Page 1 of 1

CITED BY

Showing 1-20 of 20 citing papers · Page 1 of 1