The Price of Beauty: Differential Effects of Design Elements with and without Cost Implications in Nonprofit Donor Solicitations

C. Townsend

Published 2017 in Journal of Consumer Research

ABSTRACT

No abstract is available for this paper.

PUBLICATION RECORD

  • Publication year

    2017

  • Venue

    Journal of Consumer Research

  • Publication date

    2017-12-01

  • Fields of study

    Business, Economics, Psychology

  • Identifiers
  • External record

    Open on Semantic Scholar

  • Source metadata

    Semantic Scholar

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CONCEPTS

  • No concepts are published for this paper.

REFERENCES

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CITED BY

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