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Capacidade relacional em alianças estratégicas de inovação: um ensaio teórico para o desenvolvimento de um modelo conceitual

Taísa Scariot Preusler,P. Costa,T. B. Crespi

Published 2020 in Unknown venue

ABSTRACT

It is challenging to conduct research and development (R & D) internally and in isolation, due to high financial resources and knowledge demand. Thus, strategic alliances formation is an alternative to provide resource base complementation to an organization. However, their performance depends on the relational capacity, that is, on a set of established routines and processes to manage and create value from the established interaction. This article aims to develop an innovation generation conceptual model in strategic alliances context through relational capacity. For that, a theoretical essay of exploratory nature was carried out by means of a bibliographic review. Finally, contributions are presented to relational capacity conceptual field, involving research propositions about the formation of strategic alliances with different institutions (of greater or lesser connection with the market) and also about the multiple objectives of the alliances (for research or development).

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