Perceived brand authenticity: Examining the effects of inferred dedication and anticipated quality on consumers' purchase intentions and actual choices

No abstract is available for this paper.

• Publication year

  2023

• Venue

  Journal of Consumer Behaviour

• Publication date

  2023-03-13

• Fields of study

  Not labeled

• Identifiers
  DOI 10.1002/cb.2156
• External record

  Open on Semantic Scholar

• Source metadata

  Semantic Scholar

• No claims are published for this paper.

• No concepts are published for this paper.

• Femvertising or femwashing? Women's perceptions of authenticity

  2022cited by this paper
• Consumer authenticity seeking: conceptualization, measurement, and contingent effects

  2021cited by this paper
• Befriending the Enemy: The Effects of Observing Brand-to-Brand Praise on Consumer Evaluations and Choices

  2021cited by this paper
• The Concept of Authenticity: What It Means to Consumers

  2021cited by this paper
• Effects of transparent brand communication on perceived brand authenticity and consumer responses

  2020cited by this paper
• Disentangling the meanings of brand authenticity: The entity-referent correspondence framework of authenticity

  2020cited by this paper
• Sizing Up Without Selling Out: The Role of Authenticity in Maintaining Long-Run Consumer Support for Successful Underdog Brands

  2020cited by this paper
• Can human brands help consumers eat better? Influence of emotional brand attachment, self‐identification, and brand authenticity on consumer eating habits

  2020cited by this paper
• When the eyes say buy: visual fixations during hypothetical consumer choice improve prediction of actual purchases

  2019cited by this paper
• The role of brand authenticity in developing brand trust

  2019cited by this paper
• The effect of brand authenticity on consumer–brand relationships

  2019cited by this paper
• Healthy (In)Congruence: When Hispanic Identity and Self-Framed Messages Increase Healthier Choices

  2019cited by this paper
• Keeping It Real: How Perceived Brand Authenticity Affects Product Perceptions

  2019cited by this paper
• Creating and interpreting brand authenticity: The case of a young brand

  2018cited by this paper
• Building brand authenticity in fast-moving consumer goods via consumer perceptions of brand marketing communications

  2018cited by this paper
• Authenticity in branding – exploring antecedents and consequences of brand authenticity

  2017cited by this paper
• Refining the conceptualization of Brand Authenticity

  2017cited by this paper
• Flow within theatrical consumption: The relevance of authenticity

  2017cited by this paper
• Two-condition within-participant statistical mediation analysis: A path-analytic framework.

  2017cited by this paper
• Should Anthropomorphized Brands Engage Customers? The Impact of Social Crowding on Brand Preferences

  2017cited by this paper
• Does brand authenticity alleviate the effect of brand scandals?

  2017cited by this paper
• Can copycat private labels improve the consumer’s shopping experience? A fluency explanation

  2017cited by this paper
• Brand Authenticity: Testing the Antecedents and Outcomes of Brand Management's Passion for its Products

  2016cited by this paper
• Beyond Skepticism: Can Accessing Persuasion Knowledge Bolster Credibility?

  2016cited by this paper
• What Makes a Human Brand Authentic? Identifying the Antecedents of Celebrity Authenticity

  2015cited by this paper
• Investigating consumer–brand relational authenticity

  2014cited by this paper
• Intrinsic motivation and extrinsic incentives jointly predict performance: a 40-year meta-analysis.

  2014cited by this paper
• Authenticity and Consumer Value Ratings: Empirical Tests from the Restaurant Domain

  2014cited by this paper
• Package size and perceived quality: The intervening role of unit price perceptions

  2014cited by this paper
• Authenticity is Contagious: Brand Essence and the Original Source of Production

  2014cited by this paper
• Measuring Consumer-Based Brand Authenticity

  2014cited by this paper
• Celtic marketing: assessing the authenticity of a never ending story

  2014cited by this paper
• Brand authenticity: model development and empirical testing

  2014cited by this paper
• Brand authenticity: An integrative framework and measurement scale

  2013cited by this paper
• Authenticity as meaning validation: An empirical investigation of iconic and indexical cues in a context of "green" products

  2012cited by this paper
• Brand Authenticity: Towards a Deeper Understanding of its Conceptualization and Measurement

  2012cited by this paper
• More than Fit: Brand Extension Authenticity

  2012cited by this paper
• When Budgeting Backfires: How Self-Imposed Price Restraints Can Increase Spending

  2012cited by this paper
• Journal of Experimental Psychology : General Art and Authenticity : The Importance of Originals in Judgments of Value

  2011cited by this paper
• The Underdog Effect: The Marketing of Disadvantage and Determination through Brand Biography

  2011cited by this paper
• Get Real and Prosper: Why Social Media Demands Authentic Brands

  2010cited by this paper
• Do they [all] see my true self? Leader's relational authenticity and followers' assessments of transformational leadership

  2010cited by this paper
• The Quest for Authenticity in Consumption: Consumers’ Purposive Choice of Authentic Cues to Shape Experienced Outcomes

  2010cited by this paper
• Gender Dimensions of Brand Personality

  2009cited by this paper
• Brand authentication: creating and maintaining brand auras

  2009cited by this paper
• Projecting Authenticity Through Advertising: Consumer Judgments of Advertisers' Claims

  2008cited by this paper
• The Authentic Personality: A Theoretical and Empirical Conceptualization and the Development of the Authenticity Scale

  2008cited by this paper
• The Influence of Product Variety on Brand Perception and Choice

  2007cited by this paper
• Relationship perceptions and persistence: do fluctuations in perceived partner commitment undermine dating relationships?

  2006cited by this paper
• Emotional Branding and the Strategic Value of the Doppelgänger Brand Image

  2006cited by this paper
• The 'real thing': Branding authenticity in the luxury wine trade

  2006cited by this paper
• The consumer quest for authenticity: The multiplicity of meanings within the MG subculture of consumption

  2006cited by this paper
• Paradox and the Consumption of Authenticity through Reality Television

  2005cited by this paper
• “Can you see the real me?” A self-based model of authentic leader and follower development

  2005cited by this paper
• Consumer Perceptions of Iconicity and Indexicality and Their Influence on Assessments of Authentic Market Offerings

  2004cited by this paper
• PERSONALITY PROCESSES AND INDIVIDUAL DIFFERENCES Motivating Learning, Performance, and Persistence: The Synergistic Effects of Intrinsic Goal Contents and Autonomy-Supportive Contexts

  2004cited by this paper
• Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding

  2002cited by this paper
• Consumption symbols as carriers of culture: a study of Japanese and Spanish brand personality constructs.

  2001cited by this paper
• Accuracy and bias in the perception of the partner in a close relationship

  2001cited by this paper
• Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being.

  2000cited by this paper
• Intrinsic and Extrinsic Motivations: Classic Definitions and New Directions.

  2000cited by this paper
• Postexperience Advertising Effects on Consumer Memory

  1999cited by this paper
• Brand Equity as a Signaling Phenomenon

  1998cited by this paper
• Dimensions of Brand Personality

  1997cited by this paper
• The Persuasion Knowledge Model: How People Cope with Persuasion Attempts

  1994cited by this paper
• Conceptualizing, Measuring, and Managing Customer-Based Brand Equity

  1993cited by this paper
• The Effects of Sequential Introduction of Brand Extensions

  1992cited by this paper
• The Use of Pledges to Build and Sustain Commitment in Distribution Channels

  1992cited by this paper
• How Brand Image Drives Brand Equity

  1992cited by this paper
• Attitude toward the Ad and Brand Choice

  1992cited by this paper
• Organizational commitment and job performance: It's the nature of the commitment that counts.

  1989cited by this paper
• Enemies of exploration: Self-initiated versus other-initiated learning.

  1977cited by this paper

• Optimizing Sustainable Resource Integration in Cultural and Tourism Communities Considering Community Influence on Spatial Quality

  2026cites this paper
• Personalized Instagram Ads and purchase intention: a theory of planned behavior approach to creativity, value, and authenticity

  2026cites this paper
• Winning over the sceptics: How end-consumers view the motives and authenticity of customer-entrepreneurs over time

  2026cites this paper
• Signalling credibility in corporate communications: the roles of brand authenticity, CSR authenticity and reputation

  2026cites this paper
• The Effect of AI Companions' Expressed Positive Affect on Consumer Engagement Intentions: The Moderating Role of Consumer Loneliness

  2026cites this paper
• Consumers' Responses to Placed Brands in 360° Video: The Impacts of Perceived Control and Presence, Moderated by Immersion

  2025cites this paper
• Enhancing brand experience and brand authenticity: The role of octomodal mental imagery and social presence

  2025cites this paper
• How Consumer-Centric Personalization Enhances Advertising Value: An Empirical Study on Instagram Ad Effectiveness

  2025cites this paper
• What drives consumers to choose local brands in the beverage sector? The influence of brand awareness, authenticity, diagnosticity, and ethnocentrism

  2025cites this paper
• Is Popularity Everything? Understanding the Role of Interface Cues in Online Shopping Decision-Making

  2025cites this paper
• Beyond the Buyout: Unveiling Consumer Reactions After a Startup Acquisition

  2025cites this paper
• From East to West: a sentiment-based framework for understanding Muslim consumer preferences in imported food products

  2025cites this paper
• Exploring the influence of Facebook reels on consumer brand attitude and purchase intentions

  2025cites this paper
• Illuminating the Pathway from Social Media Marketing Stimuli to Skincare Brand Choice Through Product Effectiveness

  2025cites this paper
• The Influence of Consumer's Lay Rationalism on Electronic Entrepreneur‐Related Word of Mouth

  2024cites this paper
• Factors Affecting Purchase Intention of Hanfu: Considering Product Identification, Cultural Motivation, and Perceived Authenticity

  2023cites this paper