Integrated community-based internal branding - A holistic approach to internal branding for B2B organizations

No abstract is available for this paper.

• Publication year

  2024

• Venue

  Industrial Marketing Management

• Publication date

  2024-07-01

• Fields of study

  Not labeled

• Identifiers
  DOI 10.1016/j.indmarman.2024.05.006
• External record

  Open on Semantic Scholar

• Source metadata

  Semantic Scholar

• No claims are published for this paper.

• No concepts are published for this paper.

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