Estancamiento del fact-checking en los medios públicos desde la pandemia hasta hoy: los casos de ZDF, FT y BBC

Propósito. Esta investigación analiza la evolución de las estrategias de verificación de los tres principales medios de servicio público (PSM) europeos – ZDF (Alemania), FT (Francia) y BBC (Reino Unido) – en relación con sus presupuestos, desde la campaña europea de vacunación contra la COVID-19 hasta el actual escenario de inestabilidad política, marcado por la guerra en Ucrania y el retorno de Donald Trump al gobierno estadounidense. La desinformación constituye un reto crucial para el periodismo y los PSM, requiriendo una redefinición del valor público, basada en la confianza y la credibilidad ciudadana. Metodología. Se aplica un análisis de contenido estructurado mediante una ficha específica que evalúa cuatro parámetros clave: tipo de contenido y géneros, incorporación del periodismo de datos, formatos de verificación empleados y nivel de transparencia. Resultados y conclusiones. Los resultados revelan un estancamiento en las técnicas utilizadas, inmovilismo en las fórmulas de presentación de las verificaciones y escasa innovación en formatos. Este hecho implica dificultades significativas para adaptarse al contexto mediático actual, caracterizado por la rapidez y viralización de la información. Aportes originales. La originalidad del estudio radica en combinar el análisis evolutivo de las estrategias de verificación con una perspectiva económica, destacando el impacto de los presupuestos asignados a cada PSM. Además, subraya la necesidad de renovar el pacto social para reforzar la participación ciudadana y la cohesión social, elementos imprescindibles en la lucha contra la desinformación en la sociedad digital.

• Publication year

  2025

• Venue

  Revista de Comunicación

• Publication date

  2025-09-03

• Fields of study

  Not labeled

• Identifiers
  DOI 10.26441/rc24.2-2025-3992
• External record

  Open on Semantic Scholar

• Source metadata

  Semantic Scholar

• No claims are published for this paper.

• No concepts are published for this paper.

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