Branding the destination versus the place: The effects of brand complexity and identification for residents and visitors

No abstract is available for this paper.

• Publication year

  2017

• Venue

  Tourism Management

• Publication date

  2017-02-01

• Fields of study

  Business, Psychology

• Identifiers
  DOI 10.1016/J.TOURMAN.2016.10.008
• External record

  Open on Semantic Scholar

• Source metadata

  Semantic Scholar

• No claims are published for this paper.

• No concepts are published for this paper.

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