Consumers’ images regarding genomics as a tomato breeding technology: “maybe it can provide a more tasty tomato”

Methods of production are becoming more important to consumers in their decisions about whether or not to buy or consume a certain product. This decision making process is influenced, among other things, by the images consumers have with regard to the product and its method of production. In this research, consumer images regarding plant breeding technologies were ascertained by means of focus group discussions. Thirty-five respondents, divided into four homogenous groups, were given descriptions of three plant breeding techniques and challenged to provide and discuss their images of these technologies. The discussions resulted in images about genetic modification, genomics, and conventional breeding. It was interesting to see that elaboration of the descriptions changed the consumers’ images, especially regarding the positioning of genomics in relation to the other two technologies. Whereas initially consumers’ images placed genomics close to genetic modification, further discussion and clarification resulted in a re-positioning of genomics closer to conventional breeding.

• Publication year

  2007

• Venue

  Euphytica

• Publication date

  Unknown publication date

• Fields of study

  Biology, Business

• Identifiers
  DOI 10.1007/s10681-007-9474-7
• External record

  Open on Semantic Scholar

• Source metadata

  Semantic Scholar

• No claims are published for this paper.

• No concepts are published for this paper.

• The Effects of Prior Beliefs and Learning on Consumers' Acceptance of Genetically Modified Foods

  2007cited by this paper
• The roles of categorization, affective image and constraints on destination choice: An application of the NMNL model

  2006cited by this paper
• Current trends in the genetic engineering of vegetable crops

  2006cited by this paper
• Investigating Initial Trust Toward E-tailers from the Elaboration Likelihood Model Perspective

  2006cited by this paper
• Genomics-assisted breeding for crop improvement.

  2005influential reference
• Consumer acceptance of biotechnology and the role of second generation technologies in the USA and Europe.

  2005cited by this paper
• Perceived naturalness and acceptance of genetically modified food.

  2005influential reference
• The Meaning of “Natural”

  2005cited by this paper
• Food and values: an examination of values underlying attitudes toward genetically modified- and organically grown food products.

  2005cited by this paper
• Preference for natural: instrumental and ideational/moral motivations, and the contrast between foods and medicines.

  2004influential reference
• Integration of genomics approach with traditional breeding towards improving abiotic stress adaptation: drought and aluminum toxicity as case studies

  2004cited by this paper
• Genomics and the physiologist: bridging the gap between genes and crop response

  2004influential reference
• Safety assessment, detection and traceability, and societal aspects of genetically modified foods. European Network on Safety Assessment of Genetically Modified Food Crops (ENTRANSFOOD). Concluding remarks.

  2004cited by this paper
• Four questions on European consumers’ attitudes toward the use of genetic modification in food production

  2003influential reference
• Consumer attitude towards information on non conventional technology

  2003cited by this paper
• Dimensions of novelty: a social representation approach to new foods.

  2003influential reference
• Attitudes toward biotechnology in the European Union.

  2002influential reference
• Representations of the social: Bridging theoretical traditions.

  2001cited by this paper
• Public Perceptions of Agricultural Biotechnologies in Europe: Report of the PABE project funded by the European Commission, DG Research (contract number: FAIR CT98-3844 (DG12 - SSMI)

  2001cited by this paper
• Public Perceptions of Agricultural Biotechnologies in Europe (PABE)

  2001cited by this paper
• The impact of genetic modification of human foods in the 21st century: a review.

  2000cited by this paper
• An introduction to qualitative research

  2000cited by this paper
• Genomics, molecular genetics and the food industry.

  2000influential reference
• Consumer Behaviour: A European Perspective

  1999cited by this paper
• Beliefs, attitude and behaviour towards fresh meat consumption in Belgium: empirical evidence from a consumer survey

  1999cited by this paper
• Biotechnology products and European consumers.

  1999cited by this paper
• The social aspects of food biotechnology: a European view.

  1999cited by this paper
• Worlds apart? The reception of genetically modified foods in Europe and the U.S.

  1999influential reference
• Functional foods: Consumer perceptions in Denmark and England

  1998cited by this paper
• Biotechnology in the public sphere: a European sourcebook.

  1998cited by this paper
• Consumer acceptance of biotechnology: An international perspective

  1997cited by this paper
• Lost and found: The information-processing model of advertising effectiveness

  1996cited by this paper
• Consumers and biotechnology in The Netherlands

  1996cited by this paper
• Cognitive Approaches to Judgment and Decision Making

  1995cited by this paper
• Psychosocial determinants of fruit and vegetable consumption.

  1995cited by this paper
• Decision making from a cognitive perspective

  1995cited by this paper
• Biotechnology and Food Production

  1994cited by this paper
• Assessing consumer attitudes to biotechnology in food production

  1992cited by this paper
• The image concept: Its place in consumer psychology

  1989cited by this paper

• Swedish consumers´ attitudes and values to genetic modification and conventional plant breeding – The case of fruit and vegetables

  2021cites this paper
• The effects of the name “genomics” on emerging attitudes in the Netherlands and Ukraine

  2020cites this paper
• Agromorphological Traits and Mineral Content in Tomato Accessions from El Salvador, Central America

  2018cites this paper
• Risk perceptions of public health and food safety hazards in poultry husbandry by citizens, poultry farmers and poultry veterinarians

  2017cites this paper
• Perceived Acceptability of Implementing Marker-Assisted Selection in the Forests of British Columbia

  2016cites this paper
• Teachers’ experiences of engagement with and in educational research: what can be learned from teachers’ views?

  2015cites this paper
• Ethical Issues and Potential Stakeholder Priorities Associated with the Application of Genomic Technologies Applied to Animal Production Systems

  2015cites this paper
• Moral “Lock-In” in Responsible Innovation: The Ethical and Social Aspects of Killing Day-Old Chicks and Its Alternatives

  2015cites this paper
• Ethical Issues and Potential Stakeholder Priorities Associated with the Application of Genomic Technologies Applied to Animal Production Systems

  2015cites this paper
• Moral “Lock-In” in Responsible Innovation: The Ethical and Social Aspects of Killing Day-Old Chicks and Its Alternatives

  2015cites this paper
• What agricultural practices are considered natural? Consumer perceptions of bird damage-control methods used on fruit

  2014cites this paper
• Implementation of marker-assisted selection in BC forests : perception survey

  2014cites this paper
• Influencing governance of a public-private partnership in plant genomics: The societal interface group as a new instrument for public involvement

  2013cites this paper
• Metabolomics: a second-generation platform for crop and food analysis.

  2011cites this paper
• CROPS AND TASTY, NUTRITIOUS FOOD - HOW CAN METABOLOMICS HELP?

  2011cites this paper
• Naming is framing: The public understanding of scientific names

  2009cites this paper
• Consumers & plant genomics : the positioning and acceptance of a new plant breeding practice

  2008cites this paper