Neural predictors of purchases.

No abstract is available for this paper.

• Publication year

  2007

• Venue

  Neuron

• Publication date

  2007-01-04

• Fields of study

  Biology, Medicine, Psychology

• Identifiers
  DOI 10.1016/J.NEURON.2006.11.010PMID 17196537PMCID PMC1876732
• External record

  Open on Semantic Scholar

• Source metadata

  Semantic Scholar, PubMed

• No claims are published for this paper.

• No concepts are published for this paper.

• Don't Leave Home Without It

  2014cited by this paper
• The Construction of Preference: The Affect Heuristic

  2006cited by this paper
• An insular view of anxiety.

  2006influential reference
• Decoding the visual and subjective contents of the human brain

  2005cited by this paper
• Valid conjunction inference with the minimum statistic

  2005cited by this paper
• Getting to Know You: Reputation and Trust in a Two-Person Economic Exchange

  2005cited by this paper
• The neural basis of financial risk taking.

  2005cited by this paper
• Decisions under Uncertainty: Probabilistic Context Influences Activation of Prefrontal and Parietal Cortices

  2005cited by this paper
• Nonlinear Responses Within the Medial Prefrontal Cortex Reveal When Specific Implicit Information Influences Economic Decision Making

  2005cited by this paper
• Variants of uncertainty in decision-making and their neural correlates.

  2005cited by this paper
• Distributed Neural Representation of Expected Value

  2005cited by this paper
• Neural correlates of behavioral preference for culturally familiar drinks.

  2004cited by this paper
• The Neural Basis of Altruistic Punishment

  2004cited by this paper
• Neuroeconomics: The Consilience of Brain and Decision

  2004cited by this paper
• Ventromedial prefrontal cortex activation is critical for preference judgments

  2003cited by this paper
• The Neural Basis of Economic Decision-Making in the Ultimatum Game

  2003cited by this paper
• A region of mesial prefrontal cortex tracks monetarily rewarding outcomes: characterization with rapid event-related fMRI

  2003influential reference
• Increased activation in the right insula during risk-taking decision making is related to harm avoidance and neuroticism

  2003cited by this paper
• Heuristics and Biases: The Psychology of Intuitive Judgment

  2002cited by this paper
• Neural economics and the biological substrates of valuation.

  2002cited by this paper
• Neural Economics and the Biological Substrates of Valuation

  2002cited by this paper
• Cultural objects modulate reward circuitry

  2002influential reference
• A neural basis for social cooperation.

  2002cited by this paper
• Always Leave Home Without It: A Further Investigation of the Credit-Card Effect on Willingness to Pay

  2001cited by this paper
• Anticipation of Increasing Monetary Reward Selectively Recruits Nucleus Accumbens

  2001cited by this paper
• Spiral‐in/out BOLD fMRI for increased SNR and reduced susceptibility artifacts

  2001cited by this paper
• Dissociation of reward anticipation and outcome with event-related fMRI

  2001cited by this paper
• Emotion, decision making and the orbitofrontal cortex.

  2000cited by this paper
• Classical fear conditioning in functional neuroimaging.

  2000cited by this paper
• Neural correlates of decision variables in parietal cortex

  1999cited by this paper
• Conflict monitoring versus selection-for-action in anterior cingulate cortex

  1999cited by this paper
• The Red and the Black: Mental Accounting of Savings and Debt

  1998influential reference
• Neural basis of utility estimation.

  1997cited by this paper
• Parametric analysis of fMRI data using linear systems methods.

  1997cited by this paper
• Failure to respond autonomically to anticipated future outcomes following damage to prefrontal cortex.

  1996cited by this paper
• AFNI: software for analysis and visualization of functional magnetic resonance neuroimages.

  1996cited by this paper
• Don't leave home without it.

  1991cited by this paper
• Mental Accounting and Consumer Choice

  1985cited by this paper
• Economics and consumer behavior: Economics and Consumer Behavior

  1980cited by this paper
• A new look at the statistical model identification

  1974cited by this paper

• Mapeo y perspectivas de investigación del neuromarketing y la toma de decisiones

  2026cites this paper
• Mapping the Consumer Mind: A Bibliometric-LDA Review of Neuromarketing's Past, Present, and Future in Consumer Behavior

  2026cites this paper
• Consumer awareness and perception of neuromarketing tools: insights from a technology acceptance model (TAM) perspective in South India

  2026cites this paper
• Brain activity reveals how wildlife imagery evokes engagement on social media.

  2026cites this paper
• The management laboratory blueprint: an integrative theoretical framework for dimensions and functions

  2026cites this paper
• The Case for Mindful Customer Protection

  2026influential citation
• Smelling decides: fMRI evidence reveals the influence of olfactory stimuli on risky decision-making.

  2026cites this paper
• Voters’ Facial Expression Analysis as a Complement to Traditional Election Polls: Affective Voting in Spanish National Elections in 2023

  2026cites this paper
• Neurosales: a neuroscientific framework for sales research

  2026cites this paper
• How to nudge students toward healthier snacks? Consumer neuroscience insights on multisensory nudge interventions in university vending machines

  2025cites this paper
• Exploring Unique Marketing Paradigm -"NeuroMarketing: Today and Tomorrow"

  2025cites this paper
• How Downward Comparisons Impact Pro-Environmental Consumption: Mediating Roles of Self-Evaluations and Self-Awareness.

  2025cites this paper
• When sales promotions make consumers experiencing financial restrictions purchase more or less: the role of decisional conflict

  2025cites this paper
• Extraversion and the Brain: A Coordinate‐Based Meta‐Analysis of Functional Brain Imaging Studies on Positive Affect

  2025cites this paper
• Customer inspiration in the metaverse: Antecedents, mechanisms, and outcomes

  2025cites this paper
• The left-most digit change induces a decrease in brain activity related to visuospatial processing: An fMRI study of the price ending effect.

  2025cites this paper
• Effects of front-of-package nutrition labelling systems on objective understanding and purchase intention in El Salvador: results from a multi-arm parallel-group randomised controlled trial

  2025cites this paper
• Identifying Neural Biomarkers of Risk-Taking from Intracranial EEG Recordings

  2025cites this paper
• The Psychology of streaming: How Netflix turns human behavior into predictable profits

  2025cites this paper
• Neuromarketing as a Tool for Inferring Consumption Preferences in Functional Foods

  2025cites this paper
• Exploring consumer neuroscience in marketing research: theoretical foundations, methodological aspects, and future research directions

  2025cites this paper
• From Brain to Shopping Cart: Neural Signals of Willingness to Buy Innovative Products

  2025cites this paper
• Behavioural Economic Analysis of Generation Z Consumption Decision-Making in Social Media Environments

  2025cites this paper
• Affective and Cognitive Functions, Impulsivity and Compulsivity in Problematic Social Network Use and in Compulsive Buying-Shopping Disorder: A Systematic Review

  2025cites this paper
• Precision Imaging for Intraindividual Investigation of the Reward Response

  2025cites this paper
• Neurosustainability: A Scoping Review on the Neuro-Cognitive Bases of Sustainable Decision-Making

  2025cites this paper
• Deeper affection, more consumptions: consumer decision-making among people with different levels of intimacy-evidence from fNIRS.

  2025cites this paper
• Neuromarketing and the Marketing Mix: An Integrative Review and Future Research Agenda Using the TMC Approach

  2025cites this paper
• The Driving Forces behind Consumer Choices: Analysis and Applications Based on Neuromarketing

  2025cites this paper
• Somatosensory false feedback biases emotional ratings through interoceptive embodiment

  2025cites this paper
• Differential brain activations between Democrats and Republicans when considering food purchases

  2025cites this paper
• The Role of Personality and Late-Life Categorical Spending Regret

  2025cites this paper
• Neural correlates of the non-optimal price: an MEG/EEG study

  2025cites this paper
• Following My Heart: Natural Sounds Reduce the “Intention-Behavior Gap” in Pro-Environmental Purchasing Decisions and Enhance Top-Down Physiological Attention Mechanisms

  2025cites this paper
• Positive and Negative Bubbles With Asymmetric Extrapolative Beliefs and a Dynamic Trading Population

  2025cites this paper
• Dual-Process Neurocognitive Pathways Bridging the Intention–Behaviour Gap in Sustainable Consumer Decisions

  2025cites this paper
• How to measure video-ads effectiveness: A multi-tools neuromarketing case study

  2025cites this paper
• How to Conduct Valuable Marketing Research With Neurophysiological Tools

  2025influential citation
• Neuroforecasting reveals generalizable components of choice

  2025cites this paper
• Deconstructing neural predictors of risky choice

  2025cites this paper
• How Does Instantaneous Interaction and Emotional Contagion Drive Impulse Buying Behavior?—An Exploratory Study in Live-Streaming E-Commerce

  2025cites this paper
• NEUROMARKETING E TEORIA DA PERSPECTIVA: A INFLUÊNCIA DOS VIESES COGNITIVOS NA TOMADA DE DECISÃO

  2025cites this paper
• Rational Consumption as an Interdisciplinary Phenomenon: Analysis of History and Prospects of Research in the Context of Formation of Models Sustainable

  2025cites this paper
• INVESTOR PSYCHOLOGY IN SIP AND SWP ADOPTION: COGNITIVE BIASES AND LONG-TERM FINANCIAL OUTCOMES

  2025cites this paper
• Integrative analysis of antecedents and consequences of TikTok impulse buying behavior: the moderating role of trust propensity and self-congruence

  2025cites this paper
• NeuroFinance: The Role of Brain-Computer Interfaces (BCIs) in the Future of Financial Decision-Making

  2025cites this paper
• Broaden-and-build theory in marketing research: a comprehensive systematic literature review using the TCCM framework

  2025cites this paper
• Neuro-insights: a systematic review of neuromarketing perspectives across consumer buying stages

  2025cites this paper
• El lado oscuro de las compras no controladas: de la compulsión a la impulsividad

  2025cites this paper
• Neuro-agile marketing: Optimizing strategy implementation via biometric feedback loops & predictive control systems

  2025cites this paper
• Influence of Goal-Framing Type and Product Type on Consumer Decision-Making: Dual Evidence from Behavior and Eye Movement

  2025cites this paper
• The impact of affective congruence on charitable giving

  2025cites this paper
• Do happy people shop more? A replication–extension field study on spending

  2025cites this paper
• Research on the Design of Multimodal AI-Driven Visual Narrative Recommendation System for Cross-border E-commerce

  2025cites this paper
• Enhancing Sustainability: Assessing the Low-Carbon Impact of China's Digital Economy on Residential Carbon Emissions

  2025cites this paper
• Latent preference representation in the human brain for scented products: Effects of novelty and familiarity

  2025influential citation
• The Impulse Engine: A Theoretical Framework Analysing Gen Z's Impulse Buying of Electronics in Online Marketplaces

  2025cites this paper
• Resting-state functional connectivity of neural circuits associated with primary and secondary rewards linked to positive and negative symptoms of first-episode schizophrenia.

  2025cites this paper
• Is Psychological Pricing a Pricing Strategy or a Loophole?

  2025cites this paper
• The sensory valuation account of aesthetic experience

  2024cites this paper
• Deciphering the neural responses to a naturalistic persuasive message

  2024cites this paper
• This article is… Consumer reactions to unfinished teasers for digital content

  2024cites this paper
• Consumer Trends: Exploring Shifts and Patterns in Contemporary Consumer Behavior

  2024cites this paper
• From E-Commerce to the Metaverse: A Neuroscientific Analysis of Digital Consumer Behavior

  2024cites this paper
• Revolutionizing consumer insights: the impact of fMRI in neuromarketing research

  2024cites this paper
• Combining hierarchical drift-diffusion model and event-related potentials to reveal how do natural sounds nudge green product purchases.

  2024cites this paper
• N1 and LNC Reveal the Differential Electrophysiological Signatures of Functional and Hedonic Images Processing.

  2024cites this paper
• Effects of front-of-package nutrition labelling systems on objective understanding and purchase intention in Panama: results from a multi-arm parallel-group randomised controlled trial

  2024cites this paper
• Neural correlates of chocolate brand preference: A functional MRI study

  2024cites this paper
• Why does mobile payment promote purchases? Revisiting the pain of paying, and understanding the implicit pleasure via selective attention

  2024cites this paper
• Neural correlates of Willingness to pay for items: A meta-analysis of functional magnetic resonance imaging studies.

  2024cites this paper
• The Role of Emotions in Consumer Brand Loyalty: A Neuromarketing Approach

  2024cites this paper
• El voto emocional: un experimento durante las elecciones del 23 de julio de 2023

  2024cites this paper
• Unveiling the secrets of online consumer choice: A deep learning algorithmic approach to evaluate and predict purchase decisions through EEG responses

  2024cites this paper
• Los segmentos del Marketing: Análisis, definición y tipos

  2024cites this paper
• EEG-Based Emotion Recognition in Neuromarketing Using Fuzzy Linguistic Summarization

  2024cites this paper
• Using neural data to forecast aggregate consumer behavior in neuromarketing: Theory, metrics, progress, and outlook

  2024cites this paper
• Understanding veterinary prices: facts or feelings?

  2024cites this paper
• The psychological, computational, and neural foundations of indebtedness

  2024cites this paper
• The Magic Impacts of Sounds on Consumer’s Brain: How Do Natural Sounds Nudge Green Product Purchase?

  2024influential citation
• Exploring Market Dynamics: A Qualitative Study on Asset Price Behavior, Market Efficiency, and Information Role in Investment Decisions in the Capital Market

  2024cites this paper
• Neuroscience in business-to-business marketing research: A literature review, co-citation analysis and research agenda

  2023cites this paper
• Uncovering the Neural Processes of Privacy: A Neurally Informed Behavioral Intervention to Protect Information Privacy

  2023cites this paper
• How sales promotion influences consumers' physical exercise and purchase behaviors: evidence from mobile exercise app data

  2023cites this paper
• The prediction of market-level food choices by the neural valuation signal

  2023cites this paper
• The pain of payment: A review and research agenda

  2023cites this paper
• Neuroscientific Research Methods and Techniques in Consumer Research

  2023cites this paper
• Economic value in the Brain: A meta-analysis of willingness-to-pay using the Becker-DeGroot-Marschak auction

  2023cites this paper
• When Paying Is (Even More) Painful: Personality-Based Heterogeneity in Consumption Responses to Economic Hardship

  2023influential citation
• Resource scarcity aggravates ingroup bias: Neural mechanisms and cross-scenario validation.

  2023cites this paper
• Dynamic pricing strategies: Uniform or discrimination for multi-channel retailing under platform-based supply chain competition

  2023cites this paper
• From the first studies of the unconscious mind to consumer neuroscience: A systematic literature review

  2023cites this paper
• Nörofinansın Sinirsel Bağlantıları Üzerine

  2023cites this paper
• Implicit IAT Measures and Neurophysiological fNIRS Markers in Response to High-Engagement Advertising

  2023cites this paper
• Evidence for Spinozan “Unbelieving” in the Right Inferior Prefrontal Cortex

  2023cites this paper
• Neural correlates of overvaluation and the effort to save possessions in a novel decision task: An exploratory fMRI study

  2023cites this paper
• Influence of Utilitarian and Hedonic Attributes on Willingness to Pay Green Product Premiums and Neural Mechanisms in China: An ERP Study

  2023cites this paper
• The neural correlates and the underlying processes of weak brand choices

  2023cites this paper
• Sustainable Perspectives Using Human Beings: The Sensory Properties of a Bio-Based Material Compared to a Synthetic Material—An Overall Assessment Based on an Innovative Blind Method

  2023cites this paper
• Cognitive Functions in Compulsive Buying-Shopping Disorder: a Systematic Review

  2023cites this paper