No abstract is available for this paper.
Branding in pictures: using Instagram as a brand management tool in professional team sport organisations
C. Anagnostopoulos,P. Parganas,S. Chadwick,A. Fenton
Published 2018 in European Sport Management Quarterly
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- Publication year
2018
- Venue
European Sport Management Quarterly
- Publication date
2018-01-31
- Fields of study
Sociology, Business
- Identifiers
- External record
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Semantic Scholar
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